Reviewing Music videos - 'Take A Walk'

The first song I have looked at (and most probable one to use for my final music video - should I not do a short-film), is TAKE A WALK - Passion Pit. I like this song for many reasons, one being the visuals, throughout the song we follow a bouncy blue ball defying physics through the piece. Its a one shot and just looks good. The Cinematography is also rather strong, there are multiple uses of Establishing, long and aerial shots. However there is little editing to the beat which takes some music video aspect away from the text. As editing to the beat shows that the piece is a music video. However I only partially liked it as it was one of my favourite songs from a racing game (great marketing as use technological convergence for better access to a wider audience).

Overall the video has nothing to do with the sung lyrics, this therefore means the piece is a Dysjucture (the video has little narrative or link to the lyrics), there is nothing wrong with this, but it inspires my idea to also be dysjucturnal, BUT I will ensure its not all fully dysjucturnal and that perhaps the chorus relates to the choice of lyrics in the song.

The first shot is dark and simply describes the piece, the song is written larger and underlined over the writer. The frame looks good though because of the colour contrast. This also gives me inspiration for my titles in my video.

The first major shot, is a high angle shot, which gradually zooms into our character, the shot is weird, a dog sniffs him and he slowly gets up. The colour contrast and Cinematography are strong in this frame as his clothes mix well with the surrounding road background, and the shot just looks really clean and the use of techniques is shown well.

After this, he gets up and there is an over the shoulder establishing shot. This sets the tone and scene (genre) of the video, and to emphasis the imagery. Rule of thirds is applied to our archetype so he is in frame but not blocking the sequence. He then proceeds to throw a ball in which the camera quickly zooms into, and with great use of editing is shown to be really quick and looks like the hyperspace jump in Star Wars. I like this shot as it must have taken ages to perfect and the editing is done to a high quality.

As you can see there is a good range of shots, none however of which relate to the actual lyrics. There are frames where the beat is to the edit. I like this song as being an electropop I can follow the conventions of disjuncture and creativity.

This song can help me as it allows for me to take the conventions of the song (follow the same genre), I can use i to refer back to when copying electropop ideas in the sense of the playfullness of the script. Take A Walk is a good example however, because of the framing of set shots and the dysjuncture between visuals and the lyrics.